The Ad Mad! – Creative Advertising, Art and Design blog

“Good shape comes with practice”

Lovely art direction work by the guys at DM9DDB, Brazil.

Advertising Agency: DM9DDB, Brazil
Creative Directors: Sergio Valente, Renata Florio, Rodrigo Almeida, Moacyr Netto
Art Director: Bruno Luperi, Rosana Andrade
Copywriter: Marjorie Yamaguti

Interesting use of the iPad (or any similar touch tablets) possibilities in this interactive ad.

“The iPad version of DATUM magazine features an advertisement for a fictitious furrier. You can see a young lady wearing a fur coat. The iPad user, who wants to continue browsing, will now try to remove the advertisement by making that familiar finger-wipe movement, which, however, does not work. Instead, every finger-wipe movement will leave behind blood stains on the fur. The more the user tries, the more blood will appear.”

Advertising Agency: Demner, Merlicek & Bergmann, Austria
Creative Director: Franz Merlicek
Art Director: Roman Steiner
Copywriter: Arno Reisenbüchler
Graphic Design: Stefan Öhner
Account Management: Markus Dammelhart
Digital Producer: Codewort publishing
Published: December 2010

Nice and simple interactive campaign by Skittles.
(I don’t think I got the last one but the old skinny guy is terribly bizarre!)

Thanks Shari for sending this ones!

Client: Wrigley Canada
Product/Service: Skittles
Agency: BBDO Toronto

Writer: Chris Joakim
Art Director: Mike Donaghey
Creative Directors: Carlos Moreno, Peter Ignazi.
Account Management: Chitty Krishnappa, Bhreagh Rathbun
Producer: Ann Caverly
Marketing Management: Dan Alvo, Laura Amantea, Thomas Tse

Directors: Woods & Low
Production house: FamilyStyle
Editing: Poster Boy
Visual FX: AXYZ

Online producer: Amy Miranda – Lunch
Online programming/FX: Pixel Pushers
Media: OMD
Seeding: Denizen