The Ad Mad! – Creative Advertising, Art and Design blog

“Love free wi-fi”

Simple, even obvious, but yet really effective and clean.

Advertising Agency: DDB Sydney

As part of a sales promotion campaign, these ambient stunts in Belgium’s busiest shopping centers show just how easy it is to buy an Alfa Romeo MiTo when the price is incredibly reduced. The headline reads “Your chance to own an Alfa Romeo” and invites people to discover all the reduced prices at www.alfaromeo.be.

Advertising Agency: Duval Guillaume, Antwerp, Belgium
Creative Director: Geoffrey Hantson
Art Director : Kristoff De Prins
Copywriter : Philippe Blondé
Graphic Designer: Wim Sels
Account team: Matthieu De Winter, Dimitri Mundorff, Eveline Vincke
Contacts: Alexandre De Preter, Cédric Donck

“Words Create Worlds”

I really love the execution here, looks awesome.

Advertising Agency: Kaspan

Advertising Agency: Y&RBates

This has been one of the most rewarded and talked-about “social media” projects in Poland in 2009.  The task was to awaken interest among young Polish people in one of the most courageous struggles in Poland’s history -- the Warsaw Uprising that took place in 1944, at the decline of World War II.  The Nazis suppressed the Uprising after 2 months of bloody combat which cost the life of 200 000 victims, mostly the young Polish fighters and Warsaw citizens.  The video below explains how the agency managed to connect the contemporary young people of 2009 with their peers who were fighting for freedom in 1944 with the use of Facebook and several of its tools.