Archive for the ‘Creative Advertising’ Category

VGT iPad interactive ad

Wednesday, April 13th, 2011

Interesting use of the iPad (or any similar touch tablets) possibilities in this interactive ad.

“The iPad version of DATUM magazine features an advertisement for a fictitious furrier. You can see a young lady wearing a fur coat. The iPad user, who wants to continue browsing, will now try to remove the advertisement by making that familiar finger-wipe movement, which, however, does not work. Instead, every finger-wipe movement will leave behind blood stains on the fur. The more the user tries, the more blood will appear.”

Advertising Agency: Demner, Merlicek & Bergmann, Austria
Creative Director: Franz Merlicek
Art Director: Roman Steiner
Copywriter: Arno Reisenbüchler
Graphic Design: Stefan Öhner
Account Management: Markus Dammelhart
Digital Producer: Codewort publishing
Published: December 2010


Hot Wheels

Monday, April 4th, 2011
Agency: Ogilvy & Mather Bogota
Title: Curl
Client: Mattel
Product: Hotwheels
VP Creative: John Raul Forero
General Creative Director: Juan Jose Posada
Creative Directors: Mauricio Guerrero / Diego Cardenas
Copywriter: Julian Gutierrez
Art Directors: Andres Lopez / Camilo Ruano / Daniel Mora
Photographer: Javier Crespo
Art Buyer: David Alvarado
Account Director: Fabio Quiroga
Production: Freddy Rivero / Leonardo Miranda
Billboard provider: Vallas Modernas
Additional Credits: Eduardo Baez

Skittles Touch

Thursday, March 31st, 2011

Nice and simple interactive campaign by Skittles.
(I don’t think I got the last one but the old skinny guy is terribly bizarre!)

Thanks Shari for sending this ones!

Client: Wrigley Canada
Product/Service: Skittles
Agency: BBDO Toronto

Writer: Chris Joakim
Art Director: Mike Donaghey
Creative Directors: Carlos Moreno, Peter Ignazi.
Account Management: Chitty Krishnappa, Bhreagh Rathbun
Producer: Ann Caverly
Marketing Management: Dan Alvo, Laura Amantea, Thomas Tse

Directors: Woods & Low
Production house: FamilyStyle
Editing: Poster Boy
Visual FX: AXYZ

Online producer: Amy Miranda – Lunch
Online programming/FX: Pixel Pushers
Media: OMD
Seeding: Denizen


Bic

Friday, March 4th, 2011

“Writes 2 Km”

Agency: TBWA\Frederick, Santiago, Chile
Executive Creative Director: Pablo Leiva
Art Director: Felipe Ortiz
Copywriter: Cristian López, Camilo Muñoz
Illustrator: Daniel Cáceres


Welt Kompakt

Thursday, March 3rd, 2011

“Short- Different. Printed.”

Nice campaign for a newspaper trying a different approach at printed news media.

Advertising Agency: Scholz & Friends, Germany
Creative Directors: Mathias Rebmann, Florian Schwalme
Art Director: Michael Schmidt
Copywriters: Caspar Heuss, Momme Clausen, Viktoria Grünewald
Published: January 2011