Makita drills
“We drilled over 20.000 holes into a wall to create a huge black and white image of, well, a Makita drill. To create the correct tones, the distances between the holes had to be very carefully calculated.”
Agency: Saatchi & Saatchi Johannesburg, South Africa.
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Posted by The Ad Mad on April 30th, 2009,
on Creative Advertising.
April 30th, 2009 at 10:28 pm
funny that the drill that they are using isnt the one that their advertising