Vauxhall: Lanch of the new Insignia
Passers by at Potters Fields got to experience a world-class publicity stunt. What appeared to be a huge crater with steam coming out of it and an odd metallic object (looking a little like a large flux capicitor) was being moved out by a crane. Surrounded by about 10 men in black, talking into their sleeves there was a good air of mystery surrounding the sight to satisfy most conspiracy theorists. A car launch out of this world.
Here’s the video:
Agency: Cow PR London, United Kingdom.
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Posted by The Ad Mad on August 11th, 2008,
on Creative Advertising.
August 11th, 2008 at 2:20 pm
Elaborate! Or should I say Ela-BORING! All that $ and effort for another dull dull boring dull dull dull boring dull dull dull boring dull car. Sigh.
August 11th, 2008 at 6:07 pm
That’s ‘FLUX’ Capacitor, not ‘FLEX’ Capacitor. If you’re going to make a pop culture reference, make sure you get it right, of you just end up looking like a bit of a tool.
August 11th, 2008 at 6:54 pm
Gracias por la buena onda, Ale!
Muy bueno tu blog !
Ya estas en mis fav.
Saludos!