The Ad Mad! - Creative Advertising, Art and Design blog

“Supreme Pepper Tabasco Pizza. Yeah, it’s hot. No point complaining”.

Advertising agency Dim Propaganda, from Brazil, created this ambient idea for Pizza Hut. Ballot-boxes were placed inside their restaurants inviting people who found the Tabasco Pizza too hot, to express their opinion abouit it. As the paper was inserted in the box, a paper shredder, hidden inside, chopped the opinion into pieces. The title says: “Supreme Pepper Tabasco Pizza. Yeah, it’s hot. No point complaining”.

Great idea supporting the release of a new product in a creative way.
…and now I’m hungry.

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Posted by The Ad Mad on March 3rd, 2008, on Creative Advertising.