The Ad Mad! - Creative Advertising, Marketing and Design blog

Really nice ambient campaign in select locations across Toronto, promoting a Travel Agency.

Agency: Venture Communications, Toronto
Creative Director: Jon Mychajlyszyn
Art Director: Brad Van Schaik
Photographer: Jason Stang
Graphic Design: Marcelle Faucher

Advertising Agency: DDB Milan, Italy
Creative Director / Copywriter: Vicky Gitto
Art Director: Hugo Gallardo

Definetely not a new thing playing with the company’s logo, specially when you got 4 circles to play with, and you’re doing a sport event relation…

but I dig it anyway

Strong, shocking, heartbreaking…This is one of those campaigns that really gets to you. The concept is brilliant, and the art direction makes it look even better. See how the texture work on the background and the pictures themselves give you a certain feeling, that totally fits the campaign and what it’s trying to say.

I really love it.

Advertising Agency: Contrapunto, Madrid, Spain
Creative Team: Antonio Montero, Carlos Jorge, Felix del Valle