FedexKinkos.com
“Office products now at FedexKinkos.com”
Agency: BBDO New York
Chief Creative Officer: David Lubars
Executive Creative Director: Eric Silver
Art Director: Chuck Tso
Copywriter: Eric Schutte
Click here for another ad of the same campaign.
Here’s a design geek fact that some of you might not have noticed: Remember FedEx logo?
Well, it’s hard to see it at first, and at least I was told about it, I didn’t realize myself: There’s a hidden symbol in there…Look carefuly. Anyone can see it?
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Posted by The Ad Mad on March 26th, 2007,
on Creative Advertising.
March 26th, 2007 at 9:37 pm
YES an arrow!
I had I hard time believing it myself, cool huh?
Cool blog.
I referenced this campaign in mine http://diana.carlosmadrigal.com
Keep up the good work!
March 27th, 2007 at 9:30 am
Exactly!
It’s hard to see it at first, but now I think it’s a genius design!
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