Cricket Lighters
That’s it, this is one of the greatest ads I’ve seen on my life 
I’ve been laughing at this one for like half an hour now! Way too good!!!
“Very long lasting”
Client: Cricket Lighters
Agency: KING, Stockholm (Sweden)
Creative Director: Frank Hollingworth
Art Director: Tim Zastera
Copywriter: Patrick Herold
Photographer: Carl-Johan Paulin
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Posted by The Ad Mad on March 8th, 2007,
on Creative Advertising.
March 8th, 2007 at 10:41 pm
umm, could you explain to us mortals what the hidden joke is? is it just that the guy’s hair and beard grew so long before the lighter went out? or is there a more ulterior message in there?
March 9th, 2007 at 9:12 am
What makes it so funny for me is that the old hippie has been standing there since Woodstock ‘69, that’s it