‘Vic Vaporub - Breathe Deeply’
This is totaly a ‘different’ ad. It was in the streets of Buenos Aires, Argentina. Nowadays advertisers want more than just a good print, and this is the perfect example of creativity one step further than print ads.
Let’s start a new game today! I say an advertising slogan, and you gotta find out which company uses it. Ok?
Let’s start with an easy one:
‘Think different’
Anyone knows? 
‘Deutsche Post - Good Idea, Frodo.’
You gotta love this one. Just like the previous one, this one uses popular culture to make a point. Just imagine if this ad had been released ten years earlier…It would’ve been a total failure!
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This is a great example on how advertisers use pop culture to make creative campaigns. Also notice that you don’t see all the spiderman character: you see only an arm…wonder if that’s to avoid copyright issues, or if it was on purpose to leave some imagination space?
Later today expect another one!
‘CANON PowerShot S1′
This is a street campaign for Canon S1. Ads in places you would never expect them. Now that’s being creative! I’m guessing the advertisers tried to highlight the 10x zoom this digital camera has; anyway, the effect is great.
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